WHAT IS SEO?
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
SEO Explained
New to SEO?
Start with this quick and easy to understand video about search engine optimization. It’ll quickly cover the basics:
More SEO Advice For Beginners
Being a new marketer you might not be familiar with many of the terms or phrase listed on the table rest assured that it will become clear with time but for now you can click on the table to view a larger version of it.
You can also download a copy to print for easy reference!
Search engine optimization — SEO — may seem like alchemy to the uninitiated. But there is a science to it. Search engines reward pages with the right combination of ranking factors or “signals.” SEO is about ensuring your content generates the right type of signals. The chart above summarizes the major factors to focus on for search engine ranking success.
So what is
Search Engine Optimization is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.


